Found this hidden in the USTA's press release on "Fan Enhancements" at this year's USO:
Microphones in the Players Boxes: For the first time, microphones have been installed in the player boxes in Arthur Ashe Stadium, which will help viewers get even closer to the emotion and drama of the US Open by adding the perspective of the players’ guests as matches unfold.
So does this mean we're going to have Srdjan, Dijana, and little Djokos screaming in on my SAP channel? Because I do not approve.
That augmented reality iPhone app sounds pretty dope though.